Why shorter reels are better?

“As a general rule, it's good to stick to 7 to 15 seconds, as short Reels tend to loop and will count as multiple views. Then, the algorithm picks up that your video is getting many views and pushes it to more users.”

Do shorter Instagram reels do better?

While short-form videos will drive traffic from new users, long-form videos are better for brand loyalty. Shorter videos will get more engagement and show up on new users' feeds.

Do shorter reels get more views?

You're not the only one. Since the short-video format debuted on the platform last year, brands and creators alike have found that these posts reel in more than just views. Many have seen their follower counts and engagement rates increase, too.

What is the best reel length?

Instagram Reels: 15 – 60 seconds

No matter what length you choose, the sweet spot with Reels happens within the first few seconds. If you can grab your viewers' attention immediately, they're likely to stick around for the whole thing.

How short should reels be?

What Are Instagram Reels? Instagram Reels are short-form, vertical videos that can be up to 60 seconds long. Instagram users can record and edit together video and photo clips set to music and share them to their Feed, Stories, and the Reels explore page.

WHY YOUR INSTAGRAM REELS AREN'T GETTING REACH | Instagram Reels Mistakes

Do shorter videos get more views on Instagram?

Although 60 seconds is the maximum, this doesn't mean your videos should always aim to be this long. In fact, shorter videos tend to perform better because let's face it, viewers don't have a very long attention span.

How long is too long for a reel?

As per the latest tweet of the social media giant, Instagram Reels video length has been increased to 60 seconds. Previously, Instagram allowed users to make 15-second or 30-second video length limits, and now you also have a 60-second option.

How long should Reels be to go viral?

What Is Instagram Reels and Why Should You Use It? Instagram Reels is all about creating and consuming short videos, specifically those that are about 15 to 30 seconds long. You can grow your account quickly by using them, although to do so, your content should be original and engaging.

How long should I make my Instagram reel?

With a 60 second time limit, Reels are a dynamic way to promote your brand. They allow you to get creative with your video content, letting your audience get to know you a lot better. As such, Reels are the ideal supplementary content to your existing social media strategy.

How many views is viral on reels?

While Wikipedia states that getting more than 5 million views over a 3 to 7 day period indicates a viral video, in reality, going viral on Reels just means your content is reaching more people than it usually would.

How do reels go viral?

Tag the brands in the video so they share it and it gets views from more people. Create new versions of your Reels with the same theme, style or eve music. Keep creating new Reels often to get featured again. Join the current trends with your own twist.

Should I Post 2 reels a day?

Posting two reels a day two posts topped 1,100,000 and 4,300,000 views within five days. This translated to huge spikes in follow growth which last far longer than video or photo content, and catalyzed more posts to pass 1,000,000 views. If a reel really goes viral, expect followers for 2+ weeks after it was posted!

Why are short videos more effective?

Short videos are ideal for social media, like Facebook, Instagram and Snapchat because users are usually scrolling quickly and their time is at a premium. These videos have higher retention rates, making it more likely to capture the viewer's attention – and for longer.

Do Reels increase engagement?

Reels are an effective way to reach an audience outside of your current followers. 50% of Instagram users find reels through the explore page. You can have videos featured on the explore page to reach a whole new audience. According to recent statistics, reels get 22% more engagement than traditional videos.

Should I delete Reels that don't do well?

2) Give It Time. A lot of Reels may not perform well for the first couple of days or even a week after posting. Don't be discouraged—and definitely don't delete your Reels!

Why can I only do 30-second Reels?

Instagram is now letting users create considerably longer Reels clips. The social media platform has increased the time limit for clips uploaded as Reels to a full minute. This is double the previous limit of 30 seconds.

Why can I only make 15-second Reels?

Instagram reels can now be a full minute long, double the previous limit. The default time limit, however, is just 15 seconds. If you don't have the option to make minute-long Reels, try updating or reinstalling Instagram.

How does Instagram reel algorithm work?

Create content outside of Reels, too

After all, we know that the Instagram Reels algorithm is keeping track of your history with other users. If someone has been peeping your other Instagram output, it's a signal for the algorithm to deliver your latest Reel to them, too.

Why don't I get views on reels?

Why My Reels Are Not Getting Views? It could take some time for a video view to appear. If you don't see any video views, check back later. If your video is part of a post with numerous photographs and videos, you won't be able to check the amount of views.

How do you make my reels get more views?

Why my reels are not getting reach?

You don't post enough Reels

Don't expect to post one Reels and reach hundreds of thousands of people. Quite the opposite, the more you post, the higher your reach and engagement grow over time. For starters, you can try posting one Reels every week, gradually increasing the number.

How long can a reel be 2021?

When Instagram Reels were launched, the short videos were just 15 seconds long. However, soon that time limit was doubled but in 2021 Reels can be over 60-seconds long. TikTok earlier had a 1-minute time limit but it raised to 3 minutes in 2021 — something that Instagram also did.

How long is the average reel?

Reels, like TikTok, lets you record and edit 15-second videos, add sounds and effects, and then share the videos either with your followers or, if you have a public account, with the larger Instagram community via the Explore page.