Why is Olaplex going public?

An IPO will give Olaplex financial flexibility in the future, build awareness for the brand as well as help the company attract and retain talent, he said. “This is a story that deserves to be told,” Tiziani said.

Is Olaplex a publicly traded company?

Analysts are bullish about Olaplex Holdings Inc., a newly public company that's taking haircare to premium levels.

Is Olaplex IPO a good buy?

On Tuesday, Olaplex raised that range to $17 to $19. The IPO collected $1.55 billion after selling 73.7 million shares at $21 each, above an already sweetened range.” It was a win-win situation. The company boosted its IPO proceeds and investors who jumped in at $21 have a valuable asset with upside.

When did Olaplex become public?

Olaplex is a luxury hair care company specializing in the provision of professional hair care products. Olaplex went public on the Nasdaq under the ticker OLPX for $21 a share on Sept. 30, 2021.

Is Olaplex worth investing in?

Olaplex is projecting a 36% revenue growth rate in 2022, a huge decline from the 112% growth rate achieved in 2021. Margins will also likely come under pressure as Olaplex tries to build out their R&D and sales and marketing organizations to maintain growth.

CFO Eric Tiziani Talks Olaplex (OLPX) Going Public

Does Loreal own Olaplex?

Olaplex is now owned by private equity firm Advent International, which bought the brand in 2019.

Who is Olaplex owned by?

Olaplex Holdings Inc., was bought by private equity firm, Advent International, in 2019. According to Business of Fashion, Advent owns about 79.6 percent of the company's combined voting power through associated investment funds.

What is the net worth of Olaplex?

Olaplex Holdings Inc., the hair care brand backed by private equity firm Advent International, debuted on the public market on Thursday.

Is Olaplex overvalued?

Valuation metrics show that Olaplex Holdings, Inc. may be overvalued. Its Value Score of D indicates it would be a bad pick for value investors. The financial health and growth prospects of OLPX, demonstrate its potential to underperform the market.

Did Olaplex sell their company?

Advent, which bought Olaplex in 2019, owns about 79.6 percent of the combined voting power in the company after the offering through associated investment funds.

Why is Olaplex so famous?

What makes the Olaplex system so universally beloved is that it works with all hair types and textures. As Martine Robertson, director of education at Olaplex puts it, "Olaplex is for everyone, literally. All hair goes through stress that can lead to breakage.

How did Olaplex become so popular?

Part of Olaplex's success was delivering that personal touch at a time when hair salons couldn't because of Covid lockdowns. The brand's strong social engagement created something of a digital hair salon when the beauty industry was struggling, driving millions of social media users to engage with the company.

Is Olaplex being sued for hair loss?

Earlier this month, the US Court of Appeals for the Federal Circuit vacated a $66 million judgement that Olaplex had won against L'Oréal for trade secret misappropriation, breach of a non-disclosure agreement and patent infringement.

Why is Olaplex getting sued?

Olaplex sued L'Oreal in Delaware in early 2017, alleging that the global company first entered into a nondisclosure agreement related to its possible acquisition of Olaplex and exploration of licensing, but then exploited Olaplex's trade secrets without permission and created three knockoff versions of its hair ...

Did Olaplex lose their patent?

Yesterday, L'Oréal gained a victory as it secured the invalidation of an Olaplex patent covering keratin treatments for hair and nails. The decision from the Federal Circuit affirms an earlier ruling of the US Patent Trial and Appeal Board (PTAB).

What is going on with Olaplex?

The hair care brand Olaplex removed an ingredient known as lilial from its popular No. 3 Hair Perfector product following an EU ban on the chemical. European regulators cited research in animals suggesting that lilial, typically used as a fragrance, could cause infertility issues.

Do Celebrities Use Olaplex?

Olaplex released its brand new No. 0 Intensive Bond Building hair treatment today. The repairing formula is the latest from the hair maintenance system, which is used by A-listers like Kim Kardashian, Kylie Jenner, and Drew Barrymore.

Is Olaplex still the best?

While the products aren't as expensive as say, a Dyson dryer, they're still more than your usual drugstore picks. That leads us to the obvious question: Are Olaplex products really worth the money? The short answer would be yes, they are.

Is Olaplex a debt?

Hake, points out that the company had $766.8 million in total debt as of June 30. Subtracting the $76.4 million in cash gives you a net debt of $690.4 million. On that debt, it paid $31.1 million in interest in the first six months of 2021.

How much did advent buy Olaplex for?

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Advent and other Olaplex investors sold 73.7 million shares Wednesday after marketing 67 million for $17 to $19. Advent was set to control about 80% of the shareholder voting power in the company after the listing, according to the Olaplex's filings with the U.S. Securities and Exchange Commission.

Is Olaplex sold in China?

Olaplex has confirmed they do not sell their products in retail stores in mainland China; therefore, they are not required to test on animals. “We do not have any authorized distributors in China.” As of May 1, 2021, some imported ordinary cosmetics can be exempt from animal testing under certain conditions.

Is OLPX stock a buy?

According to the issued ratings of 12 analysts in the last year, the consensus rating for Olaplex stock is Buy based on the current 11 buy ratings and 1 strong buy rating for OLPX. The average twelve-month price prediction for Olaplex is $29.62 with a high price target of $50.00 and a low price target of $17.00.

Is Olaplex a DTC?

Direct-To-Consumer [DTC]: Olaplex's DTC channel is comprised of sales through Olaplex.com and was also established in 2018. Expansion into DTC and specialty retail three years ago was an excellent move providing a long-term growth runway for Olaplex in my opinion.

Is Olaplex a good company to work for?

Olaplex overall is an excellent place to work and has provided lots of room for growth. As Olaplex grows it is imperative to hold onto the customer first culture that has been built.