Why did Missguided lose money?

While many UK pureplays have struggled to continue their pandemic momentum in 2021 as in-person shopping returned, Missguided has slipped further than most, with its lack of high-profile celebrity collaborations and uncompetitive pricing contributing to the brand losing the lucrative attention of young shoppers in the ...
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What has happened to Missguided?

Missguided has halted orders on its website and app as customers complain about delayed deliveries and refunds. The online retailer, which was bought out of administration by Frasers Group last week, had been trading throughout its collapse, however, today a website maintenance message takes over the homepage.
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Why did Missguided crash?

Missguided has been hit by supply chain costs, rising inflation and "softening" consumer confidence in an increasingly tough market, Teneo said. One marketing expert said rival brands were better, cheaper and faster and shoppers now care about sustainability.
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Why did misguided lose 26m?

We consumed too much cash too quickly and we didn't have the right people in the right roles.” “Missguided made some big missteps,” says one fashion executive tells Retail Gazette. “Opening stores was a big mistake. I know some of its online competitors were shocked it was doing it.”
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Is Missguided closing down?

Fast fashion firm Missguided has collapsed into adminstration after it failed to finalise a rescue deal. Missguided appointed Teneo Financial Advisory as administrator on Monday after a winding-up petition was issued by its clothing suppliers who are owed millions by the fashion retailer.
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Everything Wrong with Inside Missguided



Is Missguided profitable?

This statistic shows the annual operating loss and profit of Missguided Limited from 2013 to 2020. Missguided accumulated the most profit during 2015, reaching 4.7 million British pounds for the year.
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Is Misguided still in business?

It has since shut all stores except one in Bluewater shopping centre and discarded plans to open around 30 stores across the UK. It teamed up with retail group Azadea to launch stores and online in the Middle East.
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Who is the voice over for Inside Missguided?

Meet Inside Missguided's narrator and receptionist! Channel 4's brand new documentary, Inside Missguided: Made in Manchester, offers a behind-the-scenes look at the fashion brand's HQ.
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How does fast fashion affect the environment?

When consumers throw their fast fashion garments in the washing machine, microplastics degrade into the wastewater. As the machine drains excess water, synthetic fibers travel into the environment. They reach marine ecosystems through runoff, causing adverse effects when ingested by species.
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What is fast fashion brands?

Fast fashion describes low-priced but stylish clothing that moves quickly from design to retail stores to meet trends, with new collections being introduced continuously. Innovations in supply chain management among retailers make fast fashion possible. Zara and H&M are two giants fast fashion field.
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Does Missguided ship to South Africa?

Shop Missguided online with Superbalist and we'll offer you free delivery anywhere in South Africa.
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Does Missguided offer free returns?

Missguided doesn't offer free returns and exchanges—$8.25 will be deducted from your refund as a return fee. You can return any product as long as it's unworn and has its tags alongside original packaging intact.
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Is Missguided and boohoo the same?

Frasers Group hopes that Missguided's digital-first approach to the latest trends in fashion will bring additional expertise to the company.
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Where are Missguided clothes made?

Missguided is committed to being at the vanguard of efforts to create a vibrant, ethical, homegrown manufacturing base in Leicester.
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How much do Missguided employees get paid?

How much does Missguided pay? The average Missguided salary ranges from approximately £19,120 per year for a Trainee Merchandiser to £27,854 per year for a Marketing Executive. The average Missguided hourly pay ranges from approximately £8 per hour for a Sales Associate to £9 per hour for a Sales Assistant.
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Who are Missguideds competitors?

Missguided's top competitors include ASOS, New Look, Pretty Little Thing and Boohoo. Missguided operates as an online retailer of women apparel and accessories. ASOS is an online retailer for fashion products.
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Is I saw it first owned by boohoo?

Crafting a new fitness brand for a fast fashion powerhouse.

I Saw It First was founded by the co-founder of Boohoo, Jalal Kamani. The brand is a women's fast-fashion, "one-stop-shop" for on trend pieces for anyone, no matter their bank balance.
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Why is it called Missguided?

The name Missguided came from his time in America. “There was a sitcom called Miss Guided,” he recalls. “It got axed after series one but I liked the name.” He launched the business on 4 March 2009, from a back room in Manchester. “The easiest way of getting into retail was online,” he explains.
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What age is Missguided for?

Missguided is a UK-based multi-channel retailer selling clothes aimed at women aged 16-35 years old.
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