Who made Bratz?

Carter Bryant was thirty-one and working at Mattel in August of 2000, designing clothes for Barbie, when he created Bratz, though he later said—and his legal defense turned on this claim—that he'd got the idea for the dolls while on a seven-month break from Mattel, two years earlier.

Who were Bratz dolls inspired by?

Bratz came about when Carter Bryant dreamt them up in 1999 while he was working at Mattel (Barbie, gasp). He was inspired by these Steve Madden ads featuring models with exaggerated features like big heads and big feet Bratz are known for.

Why did Bratz get Cancelled?

Due to the poor reception and sales, the dolls were once again discontinued in 2016. In September 2018, a new line of dolls called "Bratz Collector" were designed by fashion illustrator Hayden Williams and released exclusively on Amazon. The brand featured closely resemblance to the original 2001 doll line.

Who owns the Bratz?

MGA Entertainment, the toy company that owns the Bratz and L.O.L. Surprise! dolls, really wants to buy Barbie maker Mattel. MGA, which first approached Mattel about a deal in April 2015 and did so again last year, made another offer in May that Mattel rejected.

How was Bratz created?

The birth of Bratz

Bratz dolls were born in 2001 as the brainchild of ex-Mattel employee Carter Bryant. Bryant was a clothing designer for Barbie when he conceived of—and ultimately sold—the idea to competitor MGA Entertainment, resulting in what would become the toy manufacturer's most successful venture.

How BRATZ Dolls are Made!

What race is Jade from Bratz?

Jade is an Asian American girl who has long jet black hair, but it has been seen as being dark brown, silver, blue and highlighted as well but her hair is definitely black.

What ethnicity is Yasmin from Bratz?

The original Bratz clique included a Caucasian doll named Cloe, an African American doll named Sasha, a Latinx doll named Yasmin, and an Asian doll named Jade.

When did Barbie Sue Bratz?

Mattel initially sued MGA in 2008, accusing the creator of Bratz, a former Mattel employee, of stealing trade secrets.

Did Bratz get sued?

Mattel's lawsuit claims that Bratz creator Carter Bryant made the doll while working for them and broke the terms of his "invention agreement" by taking it to MGA. At first, a Riverside, Calif., jury agreed with Mattel, awarding it $100 million in 2008.

Does Barbie own Bratz?

Larian and Mattel have been battling since the '00s, when Mattel sued a toy designer who had resigned to join MGA. Mattel claimed the designer came up with the idea for Bratz — the first real rival to the iconic Barbie doll — while working for Mattel. A trial judge agreed and awarded Mattel all rights to Bratz.

Is Bratz coming back in 2021?

Bratz dolls are coming back in summer 2021! And new 4 core Bratz dolls (Cloe, Sasha, Yasmin and Jade) along with first Bratz boy - Cameron will be released in 2021 collection - Bratz 20 Yearz Special Edition. Bratz made their super debut in 2001! Now 20 years later, you can collect replicas of the original dolls.

Do they still make Bratz dolls in 2020?

December 29, 2020: An MGA customer care representative confirms that Bratz will be making a comeback with select retailers for a core series and collector series in August 2021.

How old is Chloe from Bratz?

Cloe is a 16-year-old girl who lives in Stilesville. She attends Stiles High, is a member of the Rock Angelz band, a writer at Bratz Magazine and is currently dating Cameron.

Are Bratz dolls problematic?

In 2007 the American Psychological Association included the Bratz in a report on the sexualization of minors. The report stated "Bratz dolls come dressed in sexualized clothing such as miniskirts, fishnet stockings, and feather boas.

Who is the leader of Bratz?

Jade was born and lives in Stilesville, California. She attends Stiles High, is a singer in the punk-rock band, Rock Angelz and is one of the founders of Bratz Magazine where she works as the fashion editor.

Is Bratz better than Barbie?

However, most girls (87%) stated they liked Bratz better than Barbie, 10% had no specific preference for the one or another doll, and only 3% liked Barbie best. Feminine girls had more dolls (both Bratz and Barbies) than less feminine girls. Girls that scored high on femininity owned about 12 dolls, on average.

What do Bratz dolls represent?

“Bratz continues to represent a resistance to and a deviance from normative culture that I think gives them allure.” “Bratz were always the outcasts of the dolls, and that says a lot,” Cantos agreed. “The girls who are setting the current beauty standard are girls that most likely had Bratz dolls growing up.”

How much money did Bratz make?

At the height of their success in 2005, Bratz products generated more than $1 billion in annual sales, which, as the Wall Street Journal noted years later, “cut deeply into Mattel's Barbie doll sales.” MGA's global sales ultimately reached $2 billion dollars for Bratz toys, alone.

Why are Bratz not in stores?

over the ownership rights to the dolls left the brand crippled. After a trial jury ruled in Mattel's favor, the wildly successful dolls all but disappeared from stores as MGA pulled back on manufacturing and retailers kept their distance.

Which Bratz doll is the most popular?

How many Bratz are there?

Raya was introduced as the fifth main character, but was removed at the close of the following year. Since its launch, 140 characters have been produced as dolls.

Who won the Bratz lawsuit?

A federal jury has awarded Mattel Inc. $100 million in damages in a federal copyright lawsuit that pitted Barbie against MGA Entertainment Inc., the maker of Bratz dolls.

Are Bratz dolls sexualized?

Even institutions such as the American Psychological Association warn against the sexual implications of Bratz Dolls for young girls, noting that Bratz dolls are “dressed in sexualized clothing such as miniskirts, fishnet stockings and feather boas.” They even call upon parents to be on the lookout for daughters who ...

Is Dylan from Bratz deaf?

Dylan is deaf, so he couldn't have known what to dance to at Meredith's Sweet 16 when she previewed Yasmin dancing "La Cucaracha". However, Dylan can lip read. From the dance Yasmin was doing in the video, it's not hard to guess what song it was.

What is Jade from Bratz last name?

Jade is the only character who kept her original name from the original Bratz concept designs. Jade shares a name with a character from MGA Entertainment sister brand Rainbow High, Jade Hunter, who was introduced in 2020.