When should you send a cold email?

Best Time of Day to Send a Cold Email
The aforementioned Yesware study found that the best times to send cold emails were: early mornings (between 6 and 7 a.m.) evenings (around 8 p.m.) Reply rates during these times were around 45%.
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When's the best time to send a cold email?

When analyzing email open and click event data from our outreach emails, we've discovered that the best time of day to send cold emails is between 6-9 am PST (9 am-12 pm EST). We found it interesting that some other studies determined 10 am was the best time to send emails.
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Should you send cold emails on Friday?

The data also indicates that the most inactive day of the week is Friday, which comes as no surprise. Various studies advise you to avoid sending cold outreach on Friday as the data shows it is often the worst day to send any campaign or email blast – so here's another study informing you to do the same.
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Should you send cold emails on weekends?

As a rule, salespeople should never call or email outside normal business hours -- before 8:00 a.m. or after 6:00 p.m.. You'll read many articles recommending salespeople call after hours to get past assistants or front desks -- but I wouldn't recommend it.
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How do you politely send a cold email?

A Guide to Cold Emailing
  1. Tailor the message to the recipient. You need to do your research. ...
  2. Validate yourself. ...
  3. Alleviate your audience's pain or give them something they want. ...
  4. Keep it short, easy, and actionable. ...
  5. Be appreciative — and a little vulnerable. ...
  6. Finally, don't use a template.
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How To Cold Email Clients - Best Cold Email Templates



How many cold emails should I send per day?

The rule is no more than 200 cold emails per day should be sent if you want to avoid getting your email account shut down. Even less, if it's a newer account that doesn't get much inbound email. Remember, you have to account for follow-ups.
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Should you introduce yourself in a cold email?

It's almost too easy to ignore a message that comes from a stranger – you don't owe them anything. That's why it's important to provide value in your introduction. When sending a cold email – you need to introduce yourself in a way that'll hook your recipient. This means gaining their trust right from the start.
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Is it unprofessional to email on the weekend?

So what is the etiquette? You should never call or email outside normal business hours — before 8am or after 6pm. However, if you know that a person's work hours are different you can assume they are also working.
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Is it OK to send a work email on a Sunday?

Berger agrees that it is best to avoid sending emails over the weekend. “It's not when to send it's when not to send,” she says. “I'm not crazy about sending emails over the weekend. If I have something that I am thinking about, I use draft folders, and then Sunday night or first thing Monday morning I'll send.”
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Is it OK to send an email on Friday?

Deep engagement

Consider sending your newsletters either on Friday afternoons, in the evenings, or even on the weekend. It's easier to capture attention when fewer or no emails are sent.
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What day of the week are people most likely to respond to emails?

Although everybody is very busy on a Monday, the response rates are over 45% at the start of the week because people do respond to emails on Mondays.
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How long does a cold email take?

How long should a cold email be? It should be short, and by that I mean 2-5 sentences of no more than 200 words in total. Data suggests that 50-125 words is the optimal number.
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What time of day is best to send an email?

Here's a quick recap:
  • Avoid sending emails during early mornings or late at night.
  • Try to avoid lunch hours.
  • The best time is to send during work hours.
  • Try to avoid sending emails on weekends.
  • The best days to send emails are on Tuesdays and Thursdays.
  • Avoid sending emails during rush hour (8 AM or 5 PM).
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What time of the day do people respond to emails?

Turns out that when you send your message matters just as much as its content. Because the bulk of emails are sent during the workday, it's easier for someone to reply to you in the early hours of the morning (like 6 or 7 AM) or after work hours (around 8 PM), regardless of the day of the week.
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Is it unprofessional to send emails late?

It's not rude to send late-night emails. The whole point of email is that you can send it when it's convenient for you and people can respond when it's convenient for them. It's not disrespectful of their time because if they don't want to deal with email at 2 am, they won't be in their email then.
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Is it unprofessional to send an email after hours?

Employers may get into legal trouble for requiring email communication after hours. These emails may be considered compensable for nonexempt employees.
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Is it okay to send a thank you email on a Saturday?

No, you shouldn't send a thank you email on a Saturday.

In general, you should try not to send any professional emails over the weekend unless they're time-sensitive, personal, or you know for a fact that the person doesn't check their email or won't mind getting it over the weekend.
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Should you send emails at night?

When emailing people outside of our company, clicking send at midnight is questionable. Common advice is to save the email as a draft, and send it in the morning. Except we are prone to distraction. Even if we plan to send an email the next day, we'll probably forget.
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How do you introduce yourself in an email to someone you've never met?

How to Introduce Yourself in an Email
  1. Write a compelling subject line.
  2. Tailor your greeting to the industry and situation.
  3. Make your first line about them.
  4. Explain why you're reaching out.
  5. Provide value for them.
  6. Include a call-to-action.
  7. Say "thanks" and sign off.
  8. Follow up with them.
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What is a good subject line for an introduction email?

Here are some other subject lines you can use when reaching out to someone new or connecting two people together: A note from a [insert your job title] A quick note from an aspiring [job role] Introduction from [insert name or company here]
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How do you introduce yourself to a prospect?

Introduction Email to Client
  1. Address the client by name, so they feel valued as a client.
  2. Specify some information about the client, such as their purchasing and their future goals.
  3. Let the client know how best to contact you.
  4. Invite the client to discuss their relationship with you.
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How many times should you email a prospect?

A good approach could be to send emails twice a month and then up it to weekly. If you've got great content, or ever-changing offers, or regular promotions, then consider sending emails two to three times a week.
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Are cold emails effective?

The short answer is yes. Cold email marketing, when done effectively, can be a great way for businesses to reach prospects. Users spend a great deal of time sifting through their inbox. This alone is reason enough why business owners should prioritize cold emails.
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How many emails should be in a nurture sequence?

Conclusion. Create at least TWO email nurture sequences. One that nurtures new clients, this is called an 'onboarding sequence', and one that nurtures leads and prospects towards becoming a client, often called a 'welcome sequence' or 'lead nurture sequence'.
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Is 6am too early to send an email?

According to a study done by Boomerang for Gmail on over 100 million messages, most people like to read emails early in the morning. Therefore, they recommend sending them at 6 AM.
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