How is Nike diverse?

EMPLOYEE-LED COMMUNITIES

Nike has eight Employee Networks, collectively known as NikeUNITED. These employee-formed and managed communities offer resources to a diverse spectrum of individuals across Nike. All employees are welcome and encouraged to join, participate or become leaders within the Networks.

How does Nike show diversity?

We support our employees.

We set representation goals that focus on seeing more diversity at all levels. In FY19, Nike increased VP-level representation of women by 3 percentage points (up to 39%) and our VP-level representation of underrepresented groups in the U.S. by 2 percentage points (up to 21%).

Does Nike have diversity?

Diversity, Equity & Inclusion | Nike Purpose. At Nike, we believe in the power of people to move the world forward. Our mission is to be a leader in building a diverse, inclusive team and culture.

Which gender do Nike employ the most?

According to the Swoosh, women now make up 49.5% of its total employee base, while the representation of women around the world at the VP level has increased by two percentage points year over year to 41.1%.

Why Nike's diversity disclosure is just the first step?

Nike just did it. So have a growing number of technology companies. And what they've done — publish employee diversity numbers — is the critical first step toward transparency and a commitment to creating a more inclusive, innovative, and high-performing business.

How Nike Authentically Tackles Social Issues | Fast Company

What race buys the most Nike?

African American, Hispanics and Asians are more strongly represented in Nike's consumer base than they are in the U.S. population. For example, the company's market research shows 13% of Americans identify as African American, yet 18% of Nike buyers are black.

What percentage of Nike employees are black?

According to a diversity report on Nike's website, 21.6% of the company's total workforce in 2019 was Black or African American, slightly down from 23.5% in 2017.

What is Nike's culture like?

We're committed to fostering a culture of inclusivity and an environment of empowerment and respect — a place where everyone can show up fully as themselves and do their best work every day. We embrace different perspectives because we know everyone brings unique experiences and ideas to the team.

What is Nike's social responsibility?

Nike's Community Support Program. As part of their community outreach program, Nike spent more than $89 million in 2020 to help over 17 million kids around the world get active in sports and exercise. Nike also committed to training nearly 100,000 coaches to help communities most in need.

Is Nike an equal opportunity employer?

5 Page 8 Equal Opportunity NIKE is an Equal Opportunity Employer, which means we will not discriminate against any individual based on race, color, sex, national origin, age, religion, marital status, sexual orientation, gender identity, gender expression, military or veteran status, disability, or any factors ...

How can Nike improve their ethics?

Nike uses some eco-friendly materials, including organic and recycled cotton and polyester, and has water reduction initiatives in its supply chain. The brand has also set a deadline to eliminate hazardous chemicals by 2025 and the good news is that it is on track to meet its target.

What are Nike values?

Nike's core values include “inspiration, innovation, every athlete in the world, authentic, connected, and distinctive.” These values define what Nike holds dear in its quest to become the best there is.

How does Nike support the community?

Nike supports numerous national and local organizations that focus on education, mentorship, leadership development, coaching, city league sport programs and other community initiatives. This includes partners like PeacePlayers and the Jackie Robinson Foundation.

What is Nike's global impact?

A positive impact of Nike's offshoring strategy was that it allowed Nike to meet the growing market demand of its customers that resulted from global economic growth. It created convenience so customers in other parts of the world could easily acquire Nike's products and increased customer satisfaction as a result.

Does Nike use child Labour?

Nike has admitted it cannot guarantee that its products will not be made using child labour in a report designed to address the accusations that have plagued the company.

What makes Nike different from its competitors?

However, Nike has got an edge over its competitors owing to several factors. Unique designs, great product quality, product and process innovation, and marketing have helped it achieve a strong competitive edge.

Why does Nike have a strong culture?

The attitude of mystery and innovation features prominently in Nike's marketing and public image as well. Culture is strongest when there's little disconnect between what the public expects and what happens within a company. That way, employees are inclined deliver what people have come to want.

Are Nike an ethical company?

Nike is a dubious company in terms of financial ethics and political activities. In 2019 Nike's highest paid Executive Officer received an astonishing $13,968,022 – around £11m. Five named Executive Officers received over £1m in total compensation in the same year, which Ethical Consumer considers to be excessive pay.

What percentage of the US is black?

In 2020, the Black or African American alone population (41.1 million) accounted for 12.4% of all people living in the United States, compared with 38.9 million and 12.6% in 2010.

Is Adidas diverse?

Diverse employees at adidas score the company 63/100 across various culture categories, placing adidas in the bottom 35% of companies on Comparably with 10,000+ Employees for Comparably's diversity score.

What are Nike demographics?

Demographic Variables:

Although with apparel and sports the market can be broad, for the most part Nike primarily targets consumers who are between the ages of 15-40. The company caters to both men and women athletes equally, and is placing an increasing focus on tweens and teens to build long-term brand loyalty.

Who are Nike's main customers?

Nike's target market is 11–55-year-olds. By spanning the generations, Nike taps middle-aged consumers who have disposable income and develops its relationship with younger audiences to ensure future growth and build life-long brand enthusiasts.

Who is Nike's biggest competitor?

How does Nike impact the society?

Engineers reduced waste by about 60% on average for every Flyknit shoe vs. what's used for traditional shoes, saving nearly 2 million pounds of fabric-scrap waste since 2012. New 2020 targets include sourcing 100% of cotton more sustainably and reducing landfill waste.